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Learn how to Successfully Buy/Start and Manage a Café! - Café Start Up Workshop

Here are some success stories from our students:

We were selling around 1 kilo coffee per week (only about 20 cups a day) 6 months ago. After attending the course, we now doing 5 kilos coffee per week (that's 100 cups per day!). That's an amazing 400% increase! We have just added  $100,000 value to our cafe in 6 months! Amazing.... John & Cecil, Bay Diners, Bay St, Cheltenham, Melbourne.

Course name	Cafe Start Up Workshop - One-Day Intensive Course
Who should attend?	Learn how to Successfully Buy/Start and Manage a Café! -                    Are you looking at buying a café, or starting up a café? Thinking of buying a franchise? -                    Are you looking at getting into café industry or pursue a café management career? -                    Do you want to know the skills and knowledge need to manage a café? -                    Do you want to know how to double your sales in 12 months? If you’ve answered Yes to any of the above, then this course is for you. Here is what you will learn: ·        How do you assess the true value of a café ·        How do you understand the jargons in the "Business for Sale" section such as 3x3x3? 5+5 lease? 15 kilos coffee? trial? wi/wo ·        How much should you pay for a café? How much would cost you to set up a café ·        How do you negotiate an offer that allows you to back out of the deal in case you don't like the cafe even after the trial period ·        How do you make money when you buy a cafe not when you sell ·         How can you apply some simple, effective and creative marketing strategies to boost your sales without spending thousands of dollars on ineffective advertising? ·         How do you create awesome coffees so your customers will come back time after time and refer the others ·         What tax law, finance law, employment law, insurance law, occupational health and safety law and environmental law do you require to be familiarise with ·         How do you hire and keep the right staff? How do you train your staff ·         How does GST effect your business? What accounting software you should use to keep track of your sales, your expenses, and your profit and loss ·         And much more…
What will you learn?	This Café Start up Workshop covers 2 sessions over 1 day. Session 1 “Buy a café, Start your own, or buy into a franchise?” What will suit you the best, starting your own café, or buying an existing one or buying into a franchise? How do you assess the value of a café? What are the pitfalls? How do you read the vendor’s trading statement? Lease documents? How do you understand the jargons used in the "Business for Sale" section such as 3x3x3? 5+5 lease? 15 kilos coffee? trial? wi/wo? How do the takings of a cafe relating to the price? How much should you pay for a café? How much would cost you to set up a café?  How do you negotiate an offer that allows you to back out of the deal in case you don't like the cafe even after the trial period? How do you re-negotiate the lease to add tens of thousand of dollars to your cafe even before you take over? How do you make money when you buy a cafe not when you sell? Session 2 “Your Business Plan” – How to double your Sales and Profit in 12 months?” What skills and knowledge required dealing with vendors, brokers and landlords? You will be guided with the following to complete your business plan: -                    What are your goals you’d like to achieve? -                    Who are your customers? -                    What are you selling? -                    What are your products and/or services? -                    What are your marketing strategies? -                   How much would you like to make in your first 12 months? In order to achieve this, how many coffees and food do you need to sell per day? how many staff do you need to employ? How much is your wage bill? What is your GST and tax bill? You will learn some simple, effective and creative marketing strategies to boost your sales without spending hundreds or thousands of dollars on ineffective advertising. How to build customer loyalty so that they will come back and buy from you again and again? How do you set up a referral system so that your customers will bring other people in?   Certificate On Completion You will receive a personalised Certificate detailing what you’ve learned.  Course Notes A free folder will be supplied and course notes will be provided at each session.
Location	The Cafe Coach, First Floor, 255-229 Victoria St, West Melbourne 3003 Not from Melbourne? No worries. Why not enrol in this 1-day intensive workshop and spend some time in Melbourne. You will be given homework (a list of well-known Melbourne cafes to visit) as part of your research work. It will be a great opportunity to soak in the Melbourne cafe culture and take new ideas back home. Like to do the course but can't get to Melbourne? No Problem! you can still gain valuable info by purchasing the "Bootcamp In A Box" Audio CD packs. This pack covers all contents in 5 sessions.You will receive a bonus Coffee making DVD valued at $55 that will help you to understand coffee making process. For the real hands on experience, fun and learning from Barista trainers who are also successful café owners, ask us for a weekend package to Melbourne for a crash Coffee course, which is run on Saturdays from 1-5pm.
Date/Time	Melbourne: 1-day Intensive course:  Sat, 31 July 2010, 9am to 6pm
Class size	10-20 persons